A superlative description applied to various forms of entertainment, suggesting an experience exceeding the enjoyment typically derived from cinematic presentations. This could describe books, television shows, video games, or even real-life events. For instance, a particularly captivating stage play might be described as surpassing the typical movie-going experience.
This type of comparison serves as powerful praise, setting a high bar for quality and audience engagement. It leverages the widespread cultural familiarity with cinema as a benchmark for entertainment value. Historically, cinema has held a prominent position in leisure activities, making it a readily understood reference point for comparison. Employing this phrase can quickly convey a strong positive impression, attracting attention and potentially influencing consumer choices or critical reception.